I’m sure many of you got a chance to see the grand entrance of Floyd Mayweather during the Mayweather/Pacquiao fight this past weekend.
If you haven’t heard it about by now, there was this one moment when the Burger “King” walked in with Mayweather. That probably drew some questions, namely, “What the heck is the Burger King doing there?!”
If you guessed it was probably a Burger King sponsorship, you guessed right! How much did cost you ask?
It cost Burger King $1,000,000 dollars to be associated to Mayweather!
Darren Rovell first reported it via Uproxx.
Question is, was it a sound investment? Your thoughts?